Skip to content

02Shopify & e-commerce

Online storesengineered to convert.

Shopify stores and custom e-commerce built around your product catalogue, checkout experience and subscription model.

What a store build covers

Everything between a visitor landing on a product and an order arriving, designed as one flow.

  • 01

    Shopify theme development

    Custom themes built around your products and brand, not a stock theme with the colours changed.

  • 02

    Custom storefronts

    Headless and fully custom storefronts when you need more control over design, speed or features.

  • 03

    Catalogue architecture

    Collections, variants, filtering and search structured so customers find the right product quickly.

  • 04

    Cart and checkout experience

    Clear pricing, fewer steps and trust cues at the moments where customers hesitate.

  • 05

    Subscriptions

    Recurring orders and subscription flows, from the product page through to managing an account.

  • 06

    Integrations

    Connect payments, shipping, inventory, email and analytics so the store fits the way you operate.

How we approach e-commerce

  1. Built around your catalogue

    The store structure follows your products and how people shop for them, not a generic layout.

  2. Checkout psychology matters

    Small details in cart and checkout decide whether a visitor buys. We design them on purpose.

  3. Engineered to convert, not just to look good

    Attractive pages are the baseline. Every decision is judged on whether it helps a customer complete an order.

■ Process

How a store project runs

A clear path from product data to a store that is ready to take orders.

  1. 01

    Catalogue and goals

    We review your products, customers and sales model, and decide how the store should be structured.

  2. 02

    Storefront design

    Product, collection, cart and checkout pages are designed together so the whole journey feels consistent.

  3. 03

    Build and integrate

    The store is built and connected to payments, shipping and the other tools it relies on.

  4. 04

    Test and launch

    We run through real orders, check every device, and take the store live.

Built with

  • Shopify
  • Liquid
  • Storefront API
  • Next.js
  • React
  • Stripe
  • Webhooks
  • Analytics

A good fit for

  • Launching a new online store
  • Brands with a large or varied catalogue
  • Subscription and repeat-order products
  • Moving from another platform
  • Adding custom features to an existing store

FAQ

Common questions.

Should I choose Shopify or a custom e-commerce build?

Shopify suits most stores and gets you selling on a proven platform. A custom build makes sense when you need unusual product logic, a very specific experience, or deep integration with other systems. We can talk through which fits your case.

Can you work on a store I already have?

Yes. We can improve an existing Shopify store, rebuild its theme, or add features without starting from scratch.

Can you set up subscriptions?

Yes. We build subscription and recurring-order flows, including the product options and the customer account experience around them.

Can you move my products from another platform?

Yes. Products, collections and customer data can be migrated, and we plan how page addresses carry over so you do not lose search visibility.

Can the store connect to my other tools?

Typically yes. Payments, shipping, inventory, email and analytics tools all offer integrations or APIs we can connect to.

■ Shopify & e-commerce

Ready to talk about your project?

Tell us a little about it using the form. We read every message.

usually a reply in 1–2 hours

Tell us about your store.

Share what you sell and what you want the store to do.

We only use this to reply — no newsletters, no lists. Privacy policy.

(opens in a new tab)

Start a project

Tell us what you're building.

Name, email and phone are enough to start. Add a brief or website link if you have them. We usually reply within 1–2 hours.

We only use this to reply — no newsletters, no lists. Privacy policy.